Lotus Bud Marketing is a boutique web design firm focused on helping professional service firms, consultants and coaches create client-attracting websites.

A steady stream of high-quality clients…

That's what every professional service firm, consultant and coach wants. But how do you attract good clients in an increasingly crowded and sceptical market?

One tactic that has proven effective is creating a website that positions you as a superior option to your competitors and begins building relationships with prospective clients.

That's because most prospective clients will check you out online before they pick up the phone.

According to a 2009 survey by RainToday.com of professional services buyers, 83% of prospective clients are at least somewhat influenced by your website when deciding whether to make initial contact with you. Furthermore, 80% of clients will visit your website before making a purchase decision.

A great website helps swing those decisions in your favour.

What a client-attracting website can actually do for you

Your website is a cost-effective way to build your client list and presence in the market. It can help you attract more and better quality clients by:

• Getting prospective clients interested in your services by communicating the results you can help them achieve.
• Providing clients and prospects a resource that helps them solve problems while establishing you as an expert.
• Allowing you to tap into the stream of prospective clients that are searching online for your services right now.
• Converting browsers into enquirers by motivating them to take action.

Why most websites don't work

Despite their enormous potential, most websites don't work. Research by Sensis found only 10% of websites bring in more business. The other 90% just sit there and do nothing!

That's because most website designers focus on only one aspect of your website: the design.

But design alone isn't enough to make your website successful. Without the right strategy and content your website is like an online receptionist. It looks good and answers basic questions, but doesn't help you generate more business.

Essential ingredients of a client-attracting website

An effective marketing strategy, client-focused content and eye-catching design are essential ingredients of a client-attracting website. A website development methodology that addresses all three of these critical ingredients helps ensure your site meets its business objective: to attract more clients.

Lotus Bud Marketing has the expertise and the tools

Lotus Bud Marketing combines the talents of two experienced internet marketing consultants:

Charles Cuninghame is a copywriting expert and marketing trouble-shooter. He delivers effective online marketing strategies and persuasive, client-focused website content.

Richard Sandilands is an experienced and creative website designer and developer. He understands the crucial balance between a website's form and function, and builds elegant and functional sites.

The next step…

The next step is up to you. If you're ready to make-over your website so it can start attracting more client enquiries, then begin by learning who we work with.